For Amazon and online sellers
Branded stock, without the minimum orders.
Most distributors won't open an account for a new marketplace seller, and those that do set minimums built for large retailers. Starla already holds more than 50 trade accounts. You buy through us, in the quantities that make sense for you.
The problem we solve
Getting a trade account is the hard part.
Distributors ask for trading history, filed accounts, trade references and a website before they open an account – then a minimum first order on top. For a new seller that can mean months of applications and a large stock commitment before you know whether a product sells.
We have already been through that process across seven sectors. You get the supply without the paperwork.
What you get
- Access to stock from 50+ distributor and wholesale accounts
- No account applications, and no distributor first-order minimums
- Quotes from your list of ASINs, EANs or brands
- UK VAT invoices from a VAT-registered UK company
- Full supply-chain paperwork: our invoice plus our supplier's invoice, tracing stock back to the authorised wholesale distributor
- Delivery to your address or your prep centre
- One contact for every category you buy
How it works
From list to delivery in four steps.
Send your list
ASINs, EANs, brands or a category you want to test.
We check and quote
We check availability across our accounts and send a price per unit.
Confirm your order
Choose quantities. Where a supplier sells in case packs, we tell you up front.
We order and deliver
Stock ships to you or your prep centre, with full supply-chain invoices.
The Starla trade network
Trade accounts with distributors and wholesalers, across 7 sectors.
Opening a trade account takes a VAT history, trade references and often a minimum first order. Many distributors won't take on a new marketplace seller at all. We already hold the accounts, and we buy through them for you.
Starla Group holds trade accounts with these companies as a customer. Names are shown for information only and do not imply endorsement or partnership. Availability of any brand depends on each supplier's own terms.
Questions
Buying through Starla.
Do I need my own trade account with the distributor?
No. You buy from Starla Group, and we buy from the distributor through our own account.
Is there a minimum order?
We don't set one. Some suppliers only sell in case packs or outer cartons, and we tell you when a line has one before you order.
Which products can you supply?
Our accounts cover IT and electronics, pet and aquatic, food and grocery, toys and games, health and beauty, sports nutrition and general merchandise. Send us your list and we'll tell you what we can source.
Will your invoices help with Amazon brand or category approval?
Yes, we can provide the full supply chain: our VAT invoice, plus our supplier's invoice tracing the stock back to the brand's authorised wholesale distributor. That is the paperwork Amazon usually asks for. Approval decisions are Amazon's own, so we can't guarantee an outcome.
How do payment and delivery work?
New customers usually pay on order, and regular customers can discuss terms. We deliver within the UK to your address or prep centre; ask us about other destinations.
Send us the products you want to sell.
A list of ASINs or EANs is enough to start. We'll come back with availability and prices.