About Starla Group

We started as a seller. Now we work for sellers and brands.

Starla Group Ltd is a London company that has sold on Amazon and eBay across the UK, Europe and the US, built its own brands and opened trade accounts in seven sectors. Today we put that experience to work for other businesses.

What we learned as a seller

Selling on our own account taught us where marketplace businesses get stuck: opening supplier accounts, buying sensible quantities, meeting each marketplace's rules, and making listings that convert.

Over time we opened more than 50 trade accounts with distributors and wholesalers, and developed products under our own name – the Starla portable hard drive and the Starla Cup.

What we do now

We no longer compete with the sellers we supply. Starla works as a wholesale supplier for online sellers, a distribution partner for manufacturers and brand owners, and a development partner for founders building a brand.

How we work

  • Stock bought through our own trade accounts with distributors and wholesalers
  • Clear quotes and proper VAT invoices
  • Honest advice on what will and won't work on marketplaces
  • Compliance first: UK VAT and EORI registered, GS1 UK member

Company details

Registered name
Starla Group Ltd
Company number
13255506 (England & Wales)
Address
Suite 103, 264 Lavender Hill, London SW11 1LJ
VAT / EORI
GB380380208 · GB380380208000

The Starla trade network

50+

Trade accounts with distributors and wholesalers, across 7 sectors.

Opening a trade account takes a VAT history, trade references and often a minimum first order. Many distributors won't take on a new marketplace seller at all. We already hold the accounts, and we buy through them for you.

Accounts by sector51 confirmed
IT & electronics19
Pet & aquatic9
Food & grocery5
Toys, games & craft5
General merchandise & outdoor5
Health, beauty & household4
Sports nutrition4
TD SYNNEXIngram MicroArrow ElectronicsWestcoastConvergeCMS DistributionTrilancoSu-Bridge Pet SuppliesCopdock MillVital PetVasca Aquarium SupplyPricecheckPrometeusMuscle FinesseKeHEAlliance EntertainmentNDA ToysFarris Brothers

Starla Group holds trade accounts with these companies as a customer. Names are shown for information only and do not imply endorsement or partnership. Availability of any brand depends on each supplier's own terms.

Tell us what you sell, or what you want to sell.

Send us a list of products, a brand you want to distribute, or a product idea. We reply within one working day.